Hot For Hybrid: Building Medical Field Teams For Healthcare’s New Normal
Featuring EVERSANA’s Marc Bernarducci, Senior Vice President of Field Solutions — Clinical
This panel covers the following topics:
- Review the implications of new field force models on the structure of Medical Affairs and capability needs – plus how to ensure future resource needs are secured.
- Explore new digital skillsets and flexible engagement frameworks needed to ensure MSL success in hybrid operating models.
- How MSLs can collaborate with counterparts in diagnostics and sales roles to meet emerging stakeholder needs.
- Optimize change management strategy to support teams’ adaption to new operational models.