Syndicated Market Research & Insights

Syndicated market research that delivers insights into industry challenges

EVERSANA’s Syndicated Market Research and Insights answer questions on industry challenges such as how to optimize your brand, what you need to know about your leading competitors, how to improve your customer relationships, and what changes you should anticipate that will impact access.

Subscription-based market research and insights to:

Stay on top of US market trends and anticipate what you need to know across MCO, IDN and employer strategies.
Develop strategies for your assigned management objectives.
Educate account teams and internal stakeholders about changes that affect access.
Provide strategic guidance to marketing teams related to opportunities and risks for company brands.

2024 Syndicated Market Research & Insights Portfolio

BRAND ACCESS:
HOW CAN YOU OPTIMIZE ACCESS FOR YOUR BRAND?
- Brand Access Marketplace Dynamics
- Payer and Organized Provider
- Brand Value Perceptions
- Oncology Pathways
- Patient Service Program Benchmarks
COMPANY AND ACCOUNT TEAM PERFORMANCE AND BENCHMARKING:
HOW CAN YOU IMPROVE YOUR CUSTOMER RELATIONSHIPS?
- Market Access Customer Relationships – MCO
- Market Access Customer Relationships – IDN
- Market Access Customer Relationships – ONC
ACCOUNT PROFILES AND COMPARISONS:
WHAT DO YOU NEED TO KNOW ABOUT YOUR LEADING CUSTOMERS’ BUSINESSES?
- Strategic Account Comparisons- Payer, IDN and Employers
- National Account Profiles
- Regional Health Plan Profiles
- Integrated Delivery Network Profiles
MARKET ACCESS TRENDS AND OUTLOOK:
WHAT CHANGES SHOULD YOU ANTICIPATE IN THE MACRO ENVIRONMENT THAT WILL AFFECT ACCESS?
- Commercial Benefit Dynamics
- Government Benefit Dynamics
- Access Stakeholder Influence and Outlook

Syndicated Market Research & Insights

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