Posted on 2 月 10, 20252/10/25
Next-Generation Brand Planning: Some (Unexpected) Worrying Trends Demand a Rethink on Brand Planning
Posted on 11 月 12, 202411/12/24
Finding the Human Element Amid the Algorithms
Posted on 10 月 8, 202410/8/24
Strategic Market Access: Innovative Branding Strategies in Emerging Markets
Posted on 5 月 13, 20245/13/24
Leveraging Generative AI in Brand Planning: Insights from Second Annual Pharmaceutical Brand Planning Survey
Posted on 9 月 7, 20239/7/23
Asset Optimization: Breathe New Life Into Mature Brands with EVERSANA REIGNITE™
Posted on 8 月 21, 20238/21/23
Maximizing Product Launch Success: The Importance of Conducting Comprehensive Business Simulation Exercises
Posted on 5 月 31, 20235/31/23
Patient-centric Approach to Clinical Trial Support Leveraging Medical Information Services
Posted on 5 月 16, 20235/16/23
The Future of Omnichannel is Here. Don’t Get Left Behind.
Posted on 5 月 16, 20235/16/23