Navigating the healthcare system is a complex task for any patient, but it can be particularly tricky for those who are searching for more information on their symptoms, grappling with a recent diagnosis or looking for a particular type of care for the first time. Finding an appropriate specialist or treatment option and accessing relevant resources can present their own challenges, which can delay patients’ time to care and negatively impact their health outcomes.
This panel, which includes, Anthony Scatamacchia, SVP, Innovation, Patient Services, will explore how to support and activate patients at the very start of their healthcare journey, ultimately reducing time to care, driving new prescriptions and improving the patient experience.
You’ll learn:
- Insights on what keeps patients from finding care—and how delays can hurt health outcomes
- Strategies for reaching and resonating with patients pre- and post-diagnosis
- Tips for tailoring outreach and messaging to speed time to treatment and drive maximum engagement
- Tools for connecting with patients in the moments that matter as they embark on their care search
Author
Anthony brings over 10 years of industry experience focusing on innovation and patient-centric strategy.