Emily Bradshaw
Senior Consultant
Expertise:
A Senior Consultant at EVERSANA MANAGEMENT CONSULTING, Emily is a life sciences professional with a background in health sciences, business administration, and data and analytics. She has focused support on launch and brand planning/strategy, market opportunity assessments, forecasting, pricing and market access strategy, and competitive landscape assessments for a broad range of clients, disease areas and assets.
Articles by Emily Bradshaw
Transformative Commercialization for New Biopharma Entrants: Ensuring Success With Capital and Time Efficiency
Discover the transformative power of EVERSANA’s innovative commercialization model in our latest white paper. This essential guide is perfect for pharmaceutical companies, particularly first-time launchers, aiming to navigate the complexities of product commercialization. It addresses the major challenges faced by new entrants in the biopharma sector and provides actionable insights to overcome them. Learn how […]
Next-Generation Brand Planning: Some (Unexpected) Worrying Trends Demand a Rethink on Brand Planning
In our third annual report on the state of brand planning, EVERSANA surveyed nearly 100 brand planning executives across biopharmaceuticals, diagnostics and medical devices. This year, we expanded our assessment by hosting 111 marketing leaders from around the globe at a client advisory board in Napa Valley, California, to hear firsthand about key advancements and persistent challenges in brand planning. Access the POV to learn more.