David Frey
Principal
Expertise:
David has over 28 years of pharmaceutical, biotechnology and diagnostic industry commercial experience, including sales, sales management, market research and marketing management at large and small companies. His therapeutic area expertise includes antivirals, cardiology, urology, pulmonology, neurology and oncology.
David has supported 18 product launches across a variety of therapeutic categories. He has led primary and secondary market research initiatives, strategic and budget planning, and the creation of multiple branded and unbranded campaigns. He has also led projects focused on market access and utilization management with payers and PBMs.
David earned a BA degree with Distinction in Chemistry from Indiana University and is a member of Phi Beta Kappa.