Launching in today’s unpredictable market is a journey with new challenges around every corner. While product pipelines are rapidly growing, stringent competition and an evolving provider environment are putting intense pressure on manufacturers to build effective commercialization infrastructures, think globally, and launch products at unprecedented speeds, which comes at a steep price.
In this Frontiers Health session, EVERSANA’s Mike Ryan is joined by innovators in oncology, rare, and infectious diseases share their journeys to global commercialization and launch excellence. They discuss their experiences of leveraging innovative, integrated, and streamlined models to maximize brand value and improve patient access and outcomes.
Author
With more than 25 years of experience in the life sciences industry, Mike has held global leadership positions in both clinical development and life sciences software companies. Given this experience, he is highly experienced…