Expertise

Claudine Marceau

Market Access and Pricing

Expertise:

Brand Plan Development, Consulting (Strategy Management and HTA requirements), Digital Health, Health Economic Marketing, HEOR, Immuno-oncology, Launch Readiness, Management, Market Access, Medical Devices, Oncology, Payers, Pricing, Reimbursement & Market Access, Project Management, Rare Disease, RWE, Stakeholder Engagement & Promotion (Patients, Payers, Providers)

Claudine brings to EVERSANA a versatile profile and a deep understanding of clients’ needs, with over 20 years of depth and breadth in Pharma, rooted in a unique Market Access career at Merck, Pfizer, Novartis, and Teva. Through local, regional and global leadership roles, focusing on market access strategies, implementation and capabilities building, she developed a progressive Market Access perspective.

Claudine’s expertise includes best practices across European teams, global health economics, reimbursement, new products planning, and value-based healthcare.  Her cross-functional team leadership experience combined with a proven business acumen continues to translate into holistic, integrated value propositions across projects and therapeutic areas for our clients. Leveraging her international expertise, Claudine brings insights from various health systems, complementing EVERSANA’s health policy work.

Fully bilingual, connecting business and science with her dual graduate profile (MBA at McGill and MSc in pharma science), Claudine coaches market access project teams, drives process improvement, and guides clients toward optimal value across the healthcare continuum.

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