Select a Region North America

Case Study: Supporting Patients with Neurogenic Orthostatic Hypotention

the situation

The Situation

A condition that affects people with nervous system disorders, but is separate and distinct from their underlying condition.

Patients often have trouble getting diagnosed because the symptoms of neurogenic orthostatic hypotension (nOH) are assumed to be part of Parkinson’s.

the solution

The Solution

nOH Matters provides disease state education, a symptom quiz, real life stories and practical resources to help people talk to their doctor and reach diagnosis—and of course, ultimately, get their symptoms managed.

Patient Co-Created Resources:

  • nOH Brochure
  • HCP Discussion guides
  • Symptom Tracker
  • nOH Symptom Management Options
the results

The Results

The dedicated website with resources reached high levels of engagement and conversions:

Total Conversations: 34017

109,000 Total page visits

289,000 Total page views

90,000 Unique visitors

4:50 Average time spent

Site Conversion Rate: 31%

13% of site visitors completed symptom survey in 2018

14,334 total completed surveys

3,949 downloads of doctor
discussion guide PDF