CASE STUDY | EDUCATION MATTERS
EDUCATION MATTERS
Client Success Story
The Situation
- A biopharma manufacturer’s therapy treats UCD (Urea Cycle Disorder)
- Patients and caregivers often feel anxious, isolated and uniformed, and are hesitant to “rock the boat” and try a new treatment
- Diet dominates the lives of individuals living with UCD
The Solution
- Create community connections – website, video, and Facebook page – with information for patients and caregivers
- Develop UCD Patient Days – with recipes co-created with a professional chef, dietitians, and CNEs
- Educate patients on therapy’s benefits
The Results
- 21% year-over-year growth in 2017
- Q1 2018 sales increase by 12% over the same period the prior year
21% year-over-year growth in 2017
Q1 2018 sales increase by 12% over the same period the prior year