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Expertise

Craig Ornstein, PhD

Managing Director, Clinical Services

Expertise:

Managed Care, Medical Education, Neurology/CNS, Rare Disease

Craig manages the Clinical Services Department at EVERSANA ENGAGE, which comprises medical directors who have clinical, academic, research, and agency experience spanning a range of therapeutic areas. He brings to this position 25 years of promotional medical education, publication planning, Medical Affairs, and managed care experience within oncology, neurology/psychiatry, rheumatology, gastroenterology, dermatology, and ophthalmology. Craig’s rare disease experience includes products supporting hepatology, endocrinology, and nephrology.

Prior to joining EVERSANA, Craig held executive-level positions at Cardinal Health and L&M Healthcare Communications, where he managed a team of scientific/medical directors, medical writers, and editors. He also developed publication planning content and promotional medical education materials for advisory board meetings, medical training videos, and problem-based learning programs. In addition, he was a Senior Scientific Director at an agency that developed branded and unbranded programs for health care professionals, hospitals, and managed care organizations.

Craig earned a doctorate in clinical health psychology from the Albert Einstein College of Medicine (AECOM), and completed specialty training in clinical neuropsychology and behavioral medicine. Prior to his career within healthcare communications, he worked as a clinical neuropsychologist within the Department of Neurology, Neurosurgery, and Neuropsychology at AECOM’s Montefiore Medical Center.

Articles by Craig Ornstein, PhD

Oncolytic Biosimilars: An Opportunity to Reduce Oncology Treatment Costs

Inclusion of oncology biosimilars in clinical pathways is one approach to reducing costs in this therapeutic area without compromising outcomes for cancer patients. There are currently eight Food and Drug Administration (FDA)-approved oncolytic biosimilars in the US market. Patients, providers, payers, policymakers, and manufacturers are all stakeholders that will be affected by these new biosimilars—and they all influence the placement of biosimilars in clinical pathways to ensure their appropriate use. Oncolytic biosimilars have the potential to save the healthcare system billions of dollars each year as more biologics lose exclusivity. In this white paper, EVERSANA experts explore the biosimilar market implications for each stakeholder and how to ensure this cost […]

Proactive Steps to Ensure Appropriate Utilization of the First Disease-Modifying Therapy for Alzheimer Disease

Widespread hope exists that aducanumab will soon gain Food and Drug Administration approval as the first disease-modifying therapy for patients with mild cognitive impairment associated with Alzheimer disease (AD), which could significantly impact the management of AD. If approved, challenges need to be addressed to properly identify patients who will benefit from treatment and ensure access. EVERSANA experts provide recommendations for proactive steps for key stakeholders – patients, providers, health systems, CMS services, and payers – on where pathways can help to ensure that all aspects of the Quadruple Aim—individual patient experience, population health, cost of care, and caregiver support—are addressed. Attainment of each of these aims is only possible […]

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