保護中: Assess Commercial Readiness in Europe (draft)
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Why Launching in Europe Is Unlike Launching Anywhere Else
Today, there are more than half a billion people in the European Union (EU) and United Kingdom (U.K.). Passing over this part of the globe puts patients and manufacturers at risk for negative outcomes. Launching a new therapy in the EU and U.K. has traditionally involved complex navigation of service providers, price sequencing and the rich diversity of patient and healthcare provider populations. As a result, bringing a pharmaceutical or biotech product to Europe has been, and continues to be, intimidating for most manufacturers. Many manufacturers still believe that the traditional launch model – signing a handful of disjointed partnerships – is the only way to launch a new product […]
WEBINAR: Yes EU can! How novel treatments can avoid complexity and commercialize with impact across the European continent
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Simplifying EU Distribution to Maximize Cost Efficiency and Speed to Market for Patients and Manufacturers
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