Pharma USA Webinars: Personalize HCP Experiences for Deeper Engagement

EVERSANA was proud to participate in two Pharma USA 2021 sessions. This webinar, featuring EVERSANA’s Amy Hutnik, General Manager, Agency, Advisory and Evidence Services, covers the following topics:

  • Harnessing AI to inform your sales approach and meet your customers’ need for both human interaction and digital engagement.
  • Pull don’t push: Build more meaningful relationships with customers by engaging only when necessary and delivering value-add supporting content.
  • Supplement face- to-face interactions with a digital backdrop of integrated channels for an enriched “surround-sound” customer experience.

Personalize HCP Experiences for Deeper Engagement

Pharma USA 2021 is a business-critical virtual experience for pharma leaders and health innovators. This cross-functional gathering aims to build partnerships, scale new digital innovations, review performance, and ensure pharma continues to deliver transformative impact on patients’ lives.

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 Reaching Patients Through HCP Engagement, Agency Outreach and Innovative Field Solutions

The concept of patient-centricity is well embedded throughout EVERSANA and is intrinsically tied to helping clients achieve their goals. Both the patient and the provider must be engaged in the process of enhancing patient satisfaction and achieving speed to therapy when a new product is launched. Our full-solution healthcare marketing agency, EVERSANA ENGAGE, is helping pharmaceutical and biotechnology companies cohesively reach patients and providers to enhance the patient experience and improve outcomes.

EVERSANA’s agency expertise paired with flexible clinical and commercial field teams and next generation patient services allows us to develop and deliver the most effective strategy to help you achieve your commercial goals and change patient lives.

Click here to schedule a meeting with our team of experts to learn more.

 

 

Author
Amy Hutnik
General Manager, Agency, Advisory & Evidence Services

Amy is responsible for driving growth and innovation across EVERSANA’s agency, advisory and evidence services teams. Her career spans more than 25 years in consumer and healthcare marketing, where she’s driven brand awareness, engagement…